Kanapathipillai, Kumaran, Faculty of Business and Technology, UNITAR International University, Tierra Crest, Jalan SS6/3, Kelana Jaya, 47301 Petaling Jaya, Selangor, Malaysia

• Vol 7, No 4 (2022) - Articles
  A STUDY OF THE KEY ELEMENTS IN VIRAL MARKETING TOWARDS CONSUMERS’ PURCHASE INTENTION IN KLANG VALLEY, MALAYSIA
  Abstract  PDF
• Vol 8, No 5 (2023) - Articles
  A STUDY ON THE INFLUENCE OF ECO-FRIENDLY FACTORS THAT INSPIRE CONSUMERS' PURCHASING INTENTION IN KLANG VALLEY, MALAYSIA
  Abstract  PDF
• Vol 8, No 5 (2023) - Articles
  CRACKING THE CODE: WHAT MAKES MALAYSIAN MILLENNIALS EMBRACE MOBILE TECHNOLOGY?
  Abstract  PDF
• Vol 9, No 2 (2023) - Articles
  MIND OVER LUXURY: UNRAVELLING THE PSYCHOLOGICAL TRIGGERS BEHIND MALAYSIA'S KLANG VALLEY AFFINITY FOR OPULENCE
  Abstract  PDF

Copyright © 2016 - 2023. European Journal Of Social Sciences Studies (ISSN 2501-8590) is a registered trademark of Open Access Publishing Group. All rights reserved.

This journal is a serial publication uniquely identified by an International Standard Serial Number (ISSN) serial number certificate issued by Romanian National Library. All the research works are uniquely identified by a CrossRef DOI digital object identifier supplied by indexing and repository platforms. All the research works published on this journal are meeting the Open Access Publishing requirements and standards formulated by Budapest Open Access Initiative (2002), the Bethesda Statement on Open Access Publishing (2003) and  Berlin Declaration on Open Access to Knowledge in the Sciences and Humanities (2003) and can be freely accessed, shared, modified, distributed and used in educational, commercial and non-commercial purposes under a Creative Commons Attribution 4.0 International License. Copyrights of the published research works are retained by authors.